Hexadigital

Branding, Digital Design, Print Design

Hexadigital are a digital marketing agency based in London who work with UK based SMEs and scaling startups; helping them unlock growth and expand through carefully crafted paid media campaigns, SEO and multi-channel marketing solutions.

They were after a new brand identity to enable their international growth, and came to me with a slightly outdated identity that didn’t reflect their brand, their vision or their goals.

They needed something that looked modern, international and reflective of their brand, that would establish them as the experts that they are. I worked on the brand identity, as well as supporting marketing materials and print and digital design assets.

Brand Identity

Based on the discovery session, I created a six sided logomark using arrows, reflective of their name and core brand principles - progression, growth and expansion. This was then paired with a custom logotype set in Aeonik to bring everything together.

I used this mark as the basis for the rest of the visual language, using angled lines and elements of the mark throughout the marketing materials, print and digital designs I created for them.